ZOO STATS
AND DEMOGRAPHICS

Visitors are Primarily

Women / Mothers

Age between 25 & 35

HHI $50,000 – $75,000

Two out of three adults visit a zoo with a child and 50% of adults visit an aquarium with a child.

Average visit is four hours

93%

agree their family enjoys seeing animals up close at zoos and aquariums.

94%

feel that zoos and aquariums teach children about how people can protect animals and the habitats they depend on.

79%

feel better about companies that support wildlife conservation at zoos and aquariums.

66%

are more likely to buy products and services from those companies.

ZOO TV | A DIGITAL SIGNAGE NETWORK

4200 Wisconsin Ave NW, Washington, DC 20016. info@zootv.co